Stats that will influence your digital marketing strategy.
Fact #1: 76% of respondents believed that marketing has changed more in the past two years than in the last 50.
Fact #2: 9% believed that their digital marketing is working.
The first ever TV ad was for Bulova watches and was broadcasted in 1941 on American screens long before social media was even a brain child of computer experts.
But, do you know how digital marketing started?
Commercially available desktop PCs started to enter homes in the 1980s. And, in the 1990s, web 1.0 platforms and the internet started to take shape.
Soon enough, Google and Blogger were founded in 1998 and 1999 respectively. Online marketing has evolved rapidly ever since the early days for pure email marketing campaigns. Social media and content marketing are dynamically changing all the time.